rxcohen:
I have been looking at the BV7-40 and would appreciate your opinion on the picture quality and any issues. Recently I popped into one of the BO stores nearby and was surprised to notice pixilation on the video it was playing (animation) specially given the the cost for the system. I am not sure whether it was the case of poor store set-up. Any comments would be welcomed.
Like most LCDs, the picture depends on the source. LCDs will show the picture in all its glory (or pixelation).
For example, grab the best Blu-ray, find the best Blu-ray player and you have one of the best pictures in the market. Watch the Dave channel, in standard definition, and you'll see a poor quality picture. The source matters.
I don't notice any pixelation with general use, but you may have been seen a standard definition DVD and it would have to upscale on to the BV7-40 screen. That can cause pixelation. A problem with the source again, I'm afraid.
The BV7-40's picture is superb. Bettered by the BV9 or BV4-65, and maybe even the BV10-46, but it's certainly as good as it gets. HD movies on my BV7-40 MKIV are without fault.