Stewart,
That solenoid is THE key to getting the whole operation started.
Even if it feels that there is no noticeable friction, there still may be more friction than the magnetic field is able to overcome.
Have you got "Silicone spray"? No WD40 or any other petroleum-based stuff!!!!
Follow paragraph 5 about the spray.
Reassemble the solenoid (it may not be the last time!).
Leave the platter OFF the unit.
Press PLAY, while gently pushing down on the central plastic weight sensor.
Does the piston move?
If not, (although this is a very rare failure) have you measured that when you press PLAY, there is an electrical signal at the solenoid? How much voltage?
If there is voltage, and the piston still does not move, then the piston is absolutely deformed, even though it may not look so, to the naked eye. There are VERY small tolerances inside that solenoid tunnel, and a tiny deformation WILL prevent the piston from moving.
Menahem
Learn from the mistakes of others - you'll not live long enough to make them all yourself!