1. The built-in speaker sound is amazing. Solid B & O. It out rivals anything built-in to a Plasma or LCD in the 32 inch market.
2. It is easy to use (once you have it set-up) with either the Beo 4 or Beo 5 remote.
3. You can Master Link it to other rooms, and other B&O systems.
4. In addition to DVD, SAT, HD, etc, you can also ML link it to use as a PC Screen, and play N. RADIO, and N.MUSIC through it remotely.