Oh Karel, why do you tease me so!

Hey Paul, a sub brand would involve a new name for the sub brand / range of products. Which is quite obviously going to be called PLAY. All I want to know is how these guys know it's going to be called play.... :P And if there's any mroe info out there that I'm missing, as I can't wait to get my hands on the stuff. Hope the first play

If that was supposed to be a clue then I don't understand it. Why are we talking in riddles anyway. Do you guys have some sort of insider information that you're not supposed to disclose? Can someone not just put the link up?

So I know you guys are all using wordPLAY as a joke .... My question is how do you have this information on the new name to PLAY with? Where did you find out.... ? And someone mentioned that the information is availible on the internet? I cannot find anything from my searches, can you point me in the right direction? I also think this new sub brand