macjonny1:Given the flux in technology and the differing trends in the marketplace, I think it would be incredibly dumb for B&O to invest in 3D tech, and even dumber for someone to buy one of their expensive sets with a 3D technology that may be obsolete soon.
3D capable sets will work fine with 2D so it's just an enhancement. If 3D becomes obsolete then for many who've bought sets from LG & Samsung for example, they won't be bothered too much I don't think.
My son-in law has had 3 large screen sets in the past 2 years. Now he's just bought a 50" 3D set with a 3D BluRay DVD player, all for about 900 GBP. He'll probably be changing it again in a year or so, so he's not bothered if the 3D part of it becomes redundant by then.
To many younger people, rightly or wrongly, disposability is part of their lives.